This poster, showcasing the 35th annual Carolina Jazz Festival, illustrates a gradually undulating musical staff to represent jazz’ improvisational nature. Jazz moves fluidly, swaying in and out of musical styles. Jazz doesn’t play by rules. Jazz breaks music up and reassembles it. Jazz syncopates and swings. The design also references the scientific appearance of sound waves. The poster established the style for other print designs for the festival, including performer certificates, a calendar of events postcard, images for the event programs, and a display of sponsors and donors.